I’ve spent the last couple of days deep in the land of proposal writing. It means putting a lot of brain power and time toward a maybe. Our approach when we are working in it is to talk about when we get the project, not if. That said, it’s always a game of the unknown. And as exhausting as that is, I have to say, the unknown part is a part of the appeal1.
Dont try to convince me of that when I’m in the middle of it. Some distance generally helps with this perspective.↩